A complete design and development of an end-to-end global artisan marketplace.
Loom needed to bridge two very different worlds: the emotional, story-driven experience of artisan craftsmanship and the precision of a fully operational commerce platform. The challenge was designing a system that felt human and premium at every touchpoint without sacrificing clarity or scale.
The solution was a unified ecosystem spanning a marketing website, a discovery-first marketplace, and a multi-role dashboard. Every layer was designed with distinct user goals in mind from a customer exploring handcrafted products, to an artisan managing their storefront, to an admin overseeing platform operations.
Screens designed
Marketplace, dashboard & admin
Responsive, mobile-first
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The Loom dashboard gives super admins and artisans a centralized command center — covering product management, order tracking, payment operations, artisan approvals, and internal messaging. Built for clarity under complexity, it surfaces the right data at the right moment without overwhelming the user.
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A centralized order view with status tracking, detailed breakdowns, invoice downloads, and refund actions. Gives admins and artisans full visibility over every transaction without switching contexts.
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Full product lifecycle management publish, unpublish, edit, or remove listings with a single action. Detailed product views keep content accurate and marketplace quality consistent.
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Real-time payment stats, artisan payout tracking, transaction history, and statement access all linked directly to order data. Reduces back-and-forth and keeps financial operations transparent.
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An internal messaging system that connects admins and artisans in one place. Start conversations, search threads, and respond to queries without leaving the platform.
The artisan-facing dashboard simplifies storefront management giving makers the tools to track orders, manage products, monitor earnings, and communicate with the platform team. Designed to feel approachable for non-technical users without limiting capability. Every screen was built around one question: what does an artisan actually need to see right now and how quickly can they act on it.
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The super admin view puts every lever in one place approving artisan applications, managing orders, overseeing payments, and moderating content. Designed for speed and oversight, with enough structure to scale as platform complexity grows. Whether resolving a refund or reviewing a new artisan submission, the interface keeps decision-making fast, informed, and friction-free.
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Every pixel of the Loom experience was built to translate from widescreen discovery to mobile checkout. The responsive design preserves readability, and emotional impact at every breakpoint, ensuring the first impression lands whether on desktop or phone.
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From the landing page to the checkout confirmation, every screen was designed as part of a connected journey. The website communicates Loom's brand, guides users through the marketplace, and builds the trust needed to convert a first-time visitor into a loyal customer.
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18 Meriden grove Bolton BL6 4RQ
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C-Block, Citi Housing Jhelum, 49600
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