Samphire

Samphire Neuro is a women’s health neurotechnology company offering drug- and hormone-free brain-based solutions for menstrual pain, mood, and cycle wellbeing.

Year

2025

Services

UX/UI Design

CRO

Development

Industry

HealthTech

Samphire website redesign shown on a laptop

Samphire Nettle headband device resting on a cork coaster

Woman wearing the Samphire Nettle headband while holding a mug

Digital Strategy & UX Redesign

The Challenge

Website needed a more professional and trustworthy look.

Product pages were unclear and not optimized for conversions.

Mobile experience lacked structure and clarity.

Users didn’t fully understand how the devices + app work together.

Cart and empty cart pages were not designed for upsells or retention.

Needed strong storytelling around the science of pain relief.

The Solution

We redesigned and optimized multiple high-impact pages with a clean, modern, and conversion-driven approach.

+49%

Product Sign-ups

4.8

Avg App Rating

+33%

Daily Active Users

Laptop showing the redesigned Samphire homepage offering drug and hormone free relief for period pain and mood.

Highlighting Product Features & Benefits

High-quality product images and interactive visuals showcase Samphire’s neurotechnology devices, emphasizing their drug-free, brain-first approach to menstrual relief. The carefully structured content flow guides visitors to explore product functionality, clinical validation, and unique design features.

Two monitors showing the redesigned Samphire product pages for the Nettle and Lutea devices.

Smart Cycle Tracking & Personalized Well‑Being

Samphire is a brain‑first menstrual health app that helps you understand your unique cycle, track symptoms, and discover personal patterns with science‑backed tools. With intuitive logging, phase‑aware insights, and guided practices like breathing and meditation, Samphire empowers you to sync your life with your body’s rhythm and feel better across every cycle.

Laptop showing the Samphire app landing page with a cycle tracker on a phone screen.

Close-up of a phone screen showing a menstrual cycle tracker app with activity stats, mood icons labeled Energetic and Argue, and days marked from October 18 to 24, 2025.

Smartphone screen showing sleep trends over last 3 cycles with Follicular phase having 8 hours of sleep, Menstruation 7 hours, Ovulation 7 hours, and Luteal 5 hours.

Pricing That Respects Your Health Journey

Our pricing strategy focuses on clarity and fairness, ensuring users can explore meaningful health insights without financial pressure. This approach supports confidence, loyalty, and sustained app usage.

Samphire pricing comparison showing Nettle, the Samphire app, and Lutea side by side.

Designing a Human-Centered Mobile Health Experience

Understanding that women’s health is deeply personal, we designed Samphire as a mobile-first experience that makes logging, reflecting, and discovering patterns feel natural, supportive, and empowering.

Samphire cart drawer with the Nettle device, discount code field, and checkout button.

Open laptop displaying Samphire website offering drug and hormone free relief for period pain and mood, with a woman lying on a bed looking at her phone.

Visual Identity & Rebranding

We built a clear style guide to give Samphire a calm, trustworthy identity for a sensitive women's health product. DM Sans in regular, medium, and italic semibold weights creates a readable type hierarchy, while a dark blue (#151D2C) and vivid blue (#595CFF) palette anchors the brand. Defined primary, secondary, and tertiary button styles keep every page, app screen, and cart view consistent.